BC Ale Trail

Visiting Vancouver’s North Shore Ale Trail

Type of Project

Collab with VanFoodies, Content Development, Food Photography, Social Media

 

 

 

About the Project

BC Ale Trail promotes self-guided itineraries that highlight BC craft breweries and the super, natural landscapes that surround them.

Project Objective

To go on a 3-day trip to explore Vancouver’s North Shore Ale Trail, and create social media and blog content to promote 17 destinations on the itinerary.

Project Results

 

#WeAreTourism Movement

#WeAreTourism interview at Mackin House Coquitlam
#WeAreTourism interview at Mackin House Coquitlam

 

Type of Project

Copywriting, Content Development, Social Media

 

 

 

About the Project

A grassroots social media movement supported by Metro Vancouver Tourism and Hospitality Response and Recovery Task Force

Project Objective

To develop content to inspire the general public to support tourism and hospitality businesses in Metro Vancouver by communicating the impact of COVID-19 on the industry as well as significance of tourism to the economy. 

Project Results

 

Chilean Fresh Fruit Association

Muscat Grapes from Chile

Muscat Grapes from Chile

Type of Project

Collab with VanFoodies, Content Development, Food Photography, Social Media

 

 

 

About the Project

Chile offers a variety of fresh fruit available for purchase in Canada

Project Objective

To develop visual content to inspire consumption of fresh fruit from Chile

Project Results

  • Created fun and unique ways to use Chilean fruit 
  • Produced a series of content to share on VanFoodies’ channels, including blog and social media posts, to highlight Chilean fruit
  • Average social media engagement rate of over 9%